AUTHOR CENTER
During the pre-publishing process, through to printing and marketing, it is important that the author is guided by people that are professional and experienced with this process, who can be honest and advise authors of the best course of action through every step.
There are a few pros and cons to self-publish, traditionally publish and independently publish.
Traditional Publishing
- Sign your rights away
- Lose editorial and design control
- 60-70% of retail price goes to distributors and booksellers
- 20-25% of retail price goes to publishers
- Usually 5-15% goes to the creator of the work – the author (regardless of how the book is sold)
- Author receives a small number of author copies from large print runs
- Publishers market through traditional methods – booksellers, launches, media, reviews
- No online marketing is undertaken – social media, author website, video marketing, specialty store
- When the publisher is done with the book marketing, any stock is remaindered (sold for huge discounts)
- Author generally would need to buy back the rights to the book if they wanted to keep the publication alive
Self-Publish (Vanity)
- Keep rights of the work
- Pay for services
- Not necessarily qualified editors or designers aware of trade standard requirements
- High print prices for smaller quantities
- No tangible or focused marketing
- No online marketing support unless paid
- 100% royalty to author unless author approves varying selling structure
- Difficult to connect with distributors, booksellers and libraries
Assisted Independent Publishing
- Keep rights of the work
- Pay for services
- Only qualified editors and designers working on manuscript
- Marketing platforms, strategies and ongoing promotional assistance
- Ongoing advice and support
- 100% royalty to author unless author approves
- Most Indie Publishers have distribution networks and ability to sell online
- Total author control with guidance.
With Frontage Road, you get the following benefits:
- You are registered with the proper agencies that will help with the marketing, promotion, and distribution of your book(s). (ex. Bowker – “Books In Print”, ISBN Agency (EAN Barcode, and the Library of Congress)
- You are registered and listed with major online and offline book retailers such as; Amazon, iTunes, Barnes & Noble, Books-A-Million, Target, Tower Books, etc.
- You are involved in the entire process from start to finish in the creation and publishing of your book.
- Your books are not just a product or number but you are our client. We take personal interest in your work and we treat it as if it was our own personal work.
